[Press Release] From #1 on Netflix to CANNESERIES and International Film Festivals! Director Harry Hyun's Upcoming "Genfluencer" Ramps Up Expectations as a Globally Recognized Virtual Thriller

Photo: MooAm

Expectations are soaring even before its release for the virtual thriller "Genfluencer," which has confirmed its domestic theatrical debut, driven by the impressive global strides of Director Harry Hyun and production company MooAm.

"Genfluencer" is a virtual thriller that unravels a beautiful yet bizarre secret surrounding the lives of Gina, a globally beloved idol, and Lee Jin, a singer-songwriter who gave up on her dreams.

Director Harry Hyun left a strong impression on domestic audiences with her 2025 feature debut "Crypto Man," which soared to #1 on Netflix Korea's "Top 10 Movies Today" immediately upon release. Following this, the upcoming "Genfluencer" garnered international attention with an official invitation to the Rendez-vous section at the 9th Cannes International Series Festival (CANNESERIES). Her next project, "What We Saw," is also drawing industry eyes, having achieved the feat of being officially invited to three domestic and international film festivals, including the Kaohsiung Film Festival in Taiwan. Furthermore, she is recognized as a brilliant storyteller who materializes experimental imagination and philosophical narratives through technology. This is evidenced by her continued creation of diverse AI-integrated content, including the short film "The Wrong Visitor," which swept top honors at the CGV AI Film Festival and the AI International Film Festival.

Moreover, MooAm, the production company behind "Genfluencer," is at the forefront of AI media technology in Korea, raising expectations for the film's high technical perfection. MooAm previously drew industry attention by winning the Minister of Science and ICT Commendation at the "2025 ICT Fund NEXT Awards" for its highly original technological prowess. By participating in and producing various contents—such as the world's first FULL AI 4DX film "Guardian Masters: A Thousand-Year Promise Guardians of Heritage" and the SBS/Netflix variety show "The Great Hangjun"—the studio is expanding its scope beyond technical experiments and into the realm of mainstream commercial content production.

Leveraging this technological prowess and know-how, MooAm has flawlessly brought to life the virtual idol 'Gina' in "Genfluencer"—a figure even more perfect than a human. From a glamorous idol on stage to her diverse personas on social media, the studio has added deep credibility to Gina's universe, making her feel like a real-world idol. With the collaboration of Director Harry Hyun, acclaimed for her profound storytelling and stylish direction, and a production team armed with solid technological capabilities, "Genfluencer" is drawing attention not just from the film industry, but across the entire content sector.

Completed by the globally recognized Director Harry Hyun and a highly skilled production team, the virtual thriller "Genfluencer" is slated for a nationwide theatrical release.