[Press Release] MooAm Successfully Wraps Up 'K-Expo France'... Presents Global AI Content Vision as a Representative K-Culture Company

▶ Successfully completes K-Expo France export consultation and proves K-content competitiveness to global buyers

▶ MooAm CEO Harry Hyun attends an invitational meeting as a representative K-Culture company alongside Netflix, Nongshim, and others

▶ "Proving the infinite potential of K-content"... MooAm leads the expansion of the global ecosystem, contributing to the proliferation of K-Culture

MooAm (CEO Harry Hyun), a leading generative AI-based content production company and K-content producer, announced that after achieving meaningful business results at the 'K-Expo France' B2B export consultation, it attended a luncheon meeting of major participating companies and public institutions as a representative AI content company to discuss the global expansion of K-content and the future vision of the AI content industry.

The 'K-EXPO' that MooAm participated in is Korea's representative overseas Hallyu exhibition, hosted by the Ministry of Culture, Sports and Tourism (MCST) and organized by the Korea Creative Content Agency (KOCCA) to commemorate the 140th anniversary of diplomatic relations between Korea and France. This year's event was held in Paris, introducing various domestic companies and content to the local market. MooAm participated in the B2B export consultation to showcase its innovative AI hybrid production method to buyers from major European countries such as France and Germany, as well as global platforms.

In particular, MooAm's broad original content IP lineup, which encompasses films, dramas, and animations, drew significant attention from local buyers. High interest from France poured into the new AI hybrid drama The Unchangeable and variety show Be My K-Guide, as well as new AI animation works such as Dr.Duckie Expedition and Levin. MooAm's diverse genre-crossing works received a great response locally, leading to multifaceted global business discussions.

Additionally, on the 17th, a 'Luncheon Meeting for Participating Companies and Public Institutions' was held, presided over by the Minister of Culture, Sports and Tourism, to discuss plans for exchange and cooperation in the K-Culture industry. This gathering brought together 14 key figures spanning the B2C and B2B sectors, including major government officials, the General Manager of Netflix Korea, the Head of Nongshim's European Corporation, and actor Ryu Soo-young. MooAm's CEO Harry Hyun was officially invited as a corporate figure representing the B2B AI content sector, sharing a vision for expanding the global K-content ecosystem.

A MooAm representative stated, "It was a meaningful occasion to directly discuss the vision of the global industry with representative companies and government officials leading K-Culture." They added, "Based on our leading AI video production technology, we will continue to take the lead in promoting the status of K-content to the world."

Meanwhile, MooAm is anticipating the release of its generative AI hybrid film Genfluencer, produced with the support of the Korea Creative Content Agency, in the second half of the year. Starting with this, the company plans to further accelerate its expansion into the global market.